Best Practices

In 1998, Mexican building manufacturing giant CEMEX sent a team into the low-income community of Mela Colorado to understand the barriers preventing families from obtaining their own home. What followed was the creation of the “Patrimonio Hoy” project, an innovative product geared toward the “auto-construccion” (the do-it-yourself) home building market. By the early 2000s, the [...]

The term “corporate social responsibility” has come to mean a host of corporate actions that confuse any efforts at definitional consistency.  What is CSR?  Who does it benefit?  And why should companies engage in it?
The following case study focuses on what I term “true” CSR.  True CSR focuses on doing good for those who are [...]

Since its dominance over the telecom market in the early 2000s, telecom giant Nokia has faced a steady loss in market share with the emergence of competition from smartphone manufacturers like Apple and Verizon. In this past quarter alone, Nokia lost market share in every continent the first quarter of 2010, with the exception of [...]

For the last few decades, globalization has been a vehicle of economic and sustainable development throughout the world. With their vast economic power, corporations have the unique ability to end the exploitation of foreign laborers. Timberland, a boot manufacturer, has proved itself as a pioneer in the field by subjecting its suppliers to a strict [...]